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Nature Awareness

Cover 2011 Nature Awareness Study

The german population survey “2011 Nature Awareness Study” was carried out on behalf of the Ministry for the Environment, Nature Conservation and Nuclear Safety and the Federal Agency for Nature Conservation. It is based on a representative sample of 2,031 persons of the German-speaking resident population from the age of 18 years taking into consideration all socio demographic segments and integrating people of all regions in Germany.

The study on nature awareness was designed as an instrument to observe changes in the relationship of the Germans to nature in a continuous way, i. e. at regular intervals. This ensures that the data used in nature conservation policy as well as in communication, education and public relations with regard to nature and nature conservation is always up-to-date and empirically verified. 

 Nature Awareness

Communication and Public Awareness

Social acceptance of nature conservation ideas, instruments and measures largely depends on how they are positioned and communicated to society. Social acceptance of nature conservation ideas, instruments and measures largely depends on how they are positioned and communicated to society. Information and targeted communication are consequently essential to success in nature conservation. Activities to this end are important in implementation of the National Strategy on Biological Diversity.
 Communication and Public Awareness

Education

Education is one of the mostimportant social prerequisites for the protection and conservation of biodiversity. Traditionally, nature conservation-related education has focused on natural history, ecological knowledge of species and habitats, and natural interrelationships. Sustainable development concepts are integrated with natural history education by supplementing knowledge and understanding of sociocultural and economic aspects. This knowledge is imparted in conjunction with experience of the unique characteristics, beauty and fascination of nature and the natural environment.

Imparting factual knowledge, however, is not sufficient on its own to ensure success in nature conservation. It is also important to pass on the strategies and skills needed to put such knowledge into practice.

 Education

Last Change: 20/10/2010

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